Eisenhower Matrix

THank you for whoever did this - looking around do not see author, which is a bit of a pity. This is interesting for how it reverses the usual mode of use - I believe historically he was attempting to take a situation well beyond brain storming, swinging maybe to the opposite of too many tasks, to-dos, etc. How to address prioritization, which was not really frameworked, or had a so-good, it’s-obvious-in-hindsight simplicity. Very cool to turn it on its head, though thinking of scenarios, I wonder if they don’t overlap so much, but rather this gives some more tools to.... ohh.. to the early phase .. where.. mindmappig is useful and the subject of this whole website. Well, that may be obvious here but it may confuse newbies like me unaccustomed to the implicit radical tweak of what is slowly in Silicon Valley in particular becoming popular. The valley really had a disjuncture after 2000, in terms of people and of institutional knowledge, and the sheer extent and impact of just how much many of the fads (eg agile, lean, etc) and long-standing custom derive from the 50s and 60s, and before (in other industries) is a mystery to many of hte younger cohorts. IDEO - one of the more illustrious studios - actually published an article about a year ago where “in a dream” one of them came up with ..... you guessed it, an exact copy of the E/M, probably not realizing he’d seen it before, or perhaps independent invention. But not their proudest moment as it appeared to be part of a new spearhead marketing campaign. One thing that is not often mentioned but is both forcefully and almost invisibly presented is the idea that, as suggested by the visual, that perhaps half - at least some meaningful amount - of tasks are NOT “important.” Under the pressure cookers of life/death that many face (the whole game is a lottery, after all, hence “venture” capitalists” and the steady rate of 7-8 failures to 3-2 “winners/survivors”), it is commonplace, essentially the norm, for “everything” to be elevated to “urgent” .... of course meaning nothing is priority. Can’t have that cop-out with this chart. To the benefit of the rank of file. Is there significance to why the matrix is presented differently than most are used to seeing? What is straight up is usually 90 degrees counter-clockwise. Gene