Targeted Business Development Campaign Construct

Added: 2019-03-23
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Created with: MindManager
This template can be used to guide the creation of a targeted multi-touch campaign. The key elements are: 1. Questions the thinking style of the prospect/customer - I have used labels associated with The Herrmann Brain Dominance Instrument (HBDI). 2. What is a business value outcome fro...
This template can be used to guide the creation of a targeted multi-touch campaign. The key elements are: 1. Questions the thinking style of the prospect/customer - I have used labels associated with The Herrmann Brain Dominance Instrument (HBDI). 2. What is a business value outcome from your value proposition to the identified business problem? 3. What are the schedule and methods of communication?
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