Anne JanzerSubscription Marketing3rd Edition

I'm pleased to post a Mindmanager mind map of Anne Janzer's Subscription Marketing's 3rd Edition. Anne Janzer is known for the clarity of her writing and her ability to communicate complex topics. Five years ago, I was pleased when she published the first edition of herSubscription Marketing. This version is even better. All of the topics that I learned from and enjoyed reading in the first edition are present in the third edition.In her words, "ground-breaking book offers updated advice for solopreneurs, small businesses, fast-growing start-ups, and large enterprises alike. You’ll find creative practices that will help you build and sustain the customer relationships that lead to long-term success." At a time when customer retention is more important than ever for businesses of all size, the practical advice Ann Janzer shares in Subscription Marketing 3rd Edition is even more important.